We talk to Karissa Van Baulen, Customer Education Lead and Knowledge Base Owner at Hotjar.

We discuss how she has used heatmaps and playback recordings to improve Hotjar's knowledge base.

  • What does Hotjar do?
  • Why are heatmaps important?
  • How have you used heatmaps and recordings to improve Hotjar's knowledge base?
  • How easy is this to do?
  • How much time should you schedule?
  • What have been the benefits?
  • What have been the downsides?
  • If people want more information, where should they go?

More information:

The Importance of Using Analytics and Feedback for your Documentation - conference presentation recording

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